ទំព័រដើម > ព័ត៌មានចុងក្រោយ > Branding

The Meaning of CAMMA Logo

Camma means “Harmony.” Harmony is the main focus of CAMMA Microfinance Limited because the happiness of the clients is the happiness of institution and society as a whole. Our logo has three layers of letter “C” with green, grey and yellow representing CAMMA. In side the letter “C”, there are two lines of text written in Khmer “ខេមា មីក្រូ​ហិរញ្ញ​វត្ថុ” and in English “Camma Microfinance.”

The colors chosen for the identity of CAMMA MFI are: green, yellow, grey and red. Green represents the natural environment and business growth of the institution and clients. Yellow represents creativity and wisdom of the CAMMA staff. Grey between the green and yellow represents propinquity between the staff and clients.

The motto in Khmer “ដៃ​គូ​ហិរញ្ញ​វត្ថុ​ដ៏​ល្អ​បំផុត” translated into English as “Excellent Financial Partner” is a message that summarize the core values of CAMMA. “Excellent Financial Partner” shows the ambition of CAMMA that strive to develop products and solutions to address client’s need and their business growth. “Excellent Financial Partner” is inline with the vision and mission of CAMMA to become a microfinance institution with exceptional services.